Download Here. Read Full Bio. Terms of use. An essay he wrote in fifth grade was voted best in the class. He has a cool dog. Lakers guard Austin Reaves to miss at least two weeks with hamstring strain.
Reunited: Cam Newton and Carolina Panthers agree to one-year deal. All Sections. The two decided to launch a home improvement retail outfit that would be significantly bigger and cheaper than most competitors. The company archivist said that she doesn't "think we'd be chatting today if they'd gone with" one of the originally proposed company names: Bad Bernie's Buildall.
The proposed name would have come complete with a logo featuring a man in a striped prison uniform. Wyatt said that the idea fit into the marketing trend of depicting unhinged or outrageous characters selling products at low prices think Crazy Eddie.
Wyatt said that early investor Marjorie Buckley came up with the idea. Inspiration struck when Buckley and her husband were driving around and passed a train depot that had been turned into a restaurant.
Wyatt said that Marcus and Blank loved the name's "down-to-earth, no-frills" quality, and the rest is home improvement history. In the meantime, Wyatt said that the fledgling company began working with respected Canadian branding designer Don Watt. Wyatt said that Watt used his knowledge of color theory to come up with a design for Home Depot. He settled on an orange them, selecting a hue that symbolized both "value" and "energy.
Wyatt said that Marcus was skeptical in the beginning, but "grew to love" the brand's orange color. Today, plenty of Home Depot employees say they "bleed orange" on social media. The Georgia capital offered up an airport and plenty of cheap real estate; plus, Blank had lived in an Atlanta suburb a few years before.
Marcus and Blank leased a few 60,square-foot Treasure Island stores, which Wyatt described as JCPenney-owned discount outlets with "signature zig-zag roof lines. After incorporating in Delaware the year before, the twin Home Depot stores opened their doors for the first time on Memorial Drive and Buford Highway in Atlanta on June 22, The contract with JCPenney, which required they lease several different Treasure Island stores, ensured a dual launch.
Wyatt said that the initial two stores were much smaller than Home Depot locations today, but the warehouses were still "laid out to be low key and not terribly intimidating.
The Home Depot archivist added that these stores had a somewhat "smaller footprint" with shelving that more closely resembled that of a grocery store. The group would hand out a bill to strangers and invite them to "come spend a dollar" at the new store.
She said that she tracked down longtime employees who spoke about padding out store merchandise with "empty boxes and empty paint cans" to avoid looking under-stocked. Download Here. Read Full Bio. Terms of use.
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